CSR actions

Is it worth being socially responsible?

by Tünde Csapóné Riskó – Ádám Péntek – Troy Wiwczaroski Several definitions for corporate social responsibility (CSR) exist and these vary greatly as to the activities it should cover and their motivators. Among the benefits of CSR are positive marketing/brand building, brand insurance and employee loyalty. Numerous arguments against CSR prevail,…