public relations

„GREEN” PUBLIC RELATIONS: PUBLIC RELATIONS IN THE SECTOR OF PRODUCTS AND SERVICES FOR POLISH AGRICULTURE

by Sebastian Wl⁄ odarski The field of Public Relations has undoubtedly been assuming growing importance in Poland. Understood as an element of marketing communication or a function of company management, it has a significant impact on company’s external and internal environment. According to Puls Biznesu3 the value of the Polish PR…